Growth solutions for your brand

We bring together strategy, design, and cutting-edge technology to deliver a perfect shopping experience—online and in-store.

In-store Solutions & POSM

Design and production that tell your brand story directly at the shelf.

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Smart Digital Displays

A revolution in retail media and displays. Boost sales through engaging in-store execution, digital communication, and shopper data.

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Shopper Data & Audits

We understand the shopper journey. We analyze in-store behavior using AI and sensors.

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Digital Shelf (E-commerce)

Optimize your sales performance in e-commerce environments (Alza, Rohlik, Amazon).

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Marketing Trainings

We deliver retail marketing trainings focused both on physical and e-commerce shopping environment.

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Welcome on board.

We are the team of marketing professionals and our main goal is to uncover new business opportunities for our clients. Seated in Prague and Warsaw we are active across the whole Europe.

Jan Šolta

 trade, brand and design consultant, 
founder of Shop4Experience, Head of Retail Experience at Cocoon

Since 2002 he has been working in brand and trade marketing of the iconic Czech brands like Pilsner Urquell. He’s lecturing in universities and professional conferences in CZ and abroad.

Partner company

Thinkers. Designers. Makers.

We design solutions for the birth and growth of brands and companies.

What our clients say about us.

Jan is a Trade and Shopper Marketing professional. He is able to work from strategy all the way through to execution repeatedly and effectively. He then extracts learning and insight to improve in the future.

Paul Barnett, Managing Director

If someone has the experience in marketing and sales in the Czech Republic, then it is Jan Solta and Shop4Experience. His view of us is a view from the outside, but he is able to submerge and understand our problem. This makes his advice meaningful and has a real benefit for us.

Jan Vokurka, owner and CEO

“I know Jan many years in the field of marketing projects and education for both, advanced professionals and university students, mostly at our business association POPAI Central Europe/Shop!, University of Economics Prague and Charles university.

Jan is very human and open minded person. At the same time consistent and diligent professional. Working with him is always positive, meaningful and inspiring. Jan combines many years of experience, especially in the field of trade and shopper marketing, brand marketing and sales, with mother wit and good judgment in a complex unit that he can use not only to achieve work goals, but also openly and engagingly pass on to people around him. ”

Dr. Daniel Jesenský,
Vice-president POPAI CE, Adjunct Professor Charles University

I had the real pleasure to cooperate with Jan in an important project for Kompania Piwowarska regarding an innovative approach to management of the key On-premise outlets which promote and sell our beers.

Jan proved himself as a very diligent and reliable manager, whose vast knowledge in the field of project management helped deliver the intended results set for him. Additionally, he did a great job in the cross-functional, international environment of the project and received great feedback from all stakeholders.

Adam Samorek, ředitel Trade marketingu